Published: August 21, 2024 | Updated: 21st August 2024
MDL Marinas, one of Europe’s largest marina operators, has announced its sponsorship of the Guinness Bar at the 2024 Southampton International Boat Show (SIBS), taking place from 13th to 22nd September at Mayflower Park.
This partnership will provide MDL Marinas’ berth holders with exclusive hospitality at the Guinness Bar, including a complimentary pint of Guinness or a soft drink alternative. Additionally, MDL will host a special ‘Welcome Breakfast’ at the bar on Friday, 13th September, offering guests a bacon or egg roll with a hot drink to kick off the show.
Tim Mayer, Sales & Marketing Director at MDL Marinas, said: “We’re excited to sponsor the Guinness Bar at this year’s SIBS. The show is a key event in the boating calendar, and we’re pleased to offer something extra for our valued customers.”
Adrien Burnand, Head of Marketing and Communications at British Marine, welcomed the partnership: “This collaboration enhances the show experience, offering added hospitality to MDL’s berth holders and contributing to what makes SIBS a must-attend event.”
MDL Marinas’ berth holders also benefit from discounted show entry and membership in the Otium Rewards loyalty programme, which allows them to earn and redeem points on MDL services and partner products, such as cruising bundles and hotel stays.
SIBS is one of Europe’s major marine events, drawing boating enthusiasts from around the world. MDL Marinas’ sponsorship of the Guinness Bar underlines its commitment to delivering exceptional experiences both on and off the water.