Published: August 26, 2024 | Updated: 26th August 2024
Lexus Hedge End, a dealership within the Snows Motor Group, has teamed up with two Hampshire sports clubs, Winchester Racquets and Fitness, and Thornden Tennis Club in Chandler’s Ford, to promote tennis across the county.
This partnership is part of a broader global collaboration between Lexus, the Lawn Tennis Association (LTA), and the Association of Tennis Professionals (ATP).
As the LTA’s Official Performance Partner and Official Automotive Partner in the UK, Lexus aims to enhance its local presence through these new partnerships.
Lexus Hedge End will support the clubs by providing an All-New LBX Self Charging Hybrid for use at Winchester Racquets and Fitness, along with Lexus-branded apparel for coaches, players, and junior members at both clubs.
Club members will benefit from exclusive discounts on Lexus services and vehicles, and can participate in competitions to win spots in special Lexus-sponsored tennis masterclasses.
Winchester Racquets and Fitness will also host a Davis Cup-style tournament for local businesses this autumn, with both clubs planning to hold a prestigious Lexus Cup competition next March.
To further engage the community, Lexus Hedge End will organise family fun days at each club leading up to Wimbledon 2025. These events will offer tennis tutorials, facility tours, Q&A sessions, and a barbecue.
Bruce Simpson, General Manager of Lexus Hedge End, said: “We are delighted to be partnering with Winchester Racquets and Fitness and Thornden Tennis Club to help promote their wonderful tennis facilities and encourage more people to take up this fabulous sport.”
Lexus continues to lead in the electrification of premium vehicles, offering a wide range of electrified options, including self-charging hybrids and all-electric models. The Hedge End dealership, part of the family-owned Snows Motor Group, serves customers across the South Coast.
For more information on Lexus vehicles, call 01489 222902 or visit the Lexus Hedge End website.